Tuesday, July 22, 2008

Louis Rossetto: Our First "Featured Predictifier"



Predictify Launches “Featured Predictifier” Program

New Program Provides Forum for Noteworthy Guest Contributors to Tap Predictify Users' Collective Wisdom


Redwood City, Ca – July 22, 2008 – Predictify, an online prediction platform that leverages the wisdom of crowds to add an interactive, forward-looking dimension to the news, is launching its “Featured Predictifier” Program on July 22.

Each week the program will feature a noteworthy guest contributor, or Featured Predictifier, who will pose a question of importance to them and society at large on Predictify’s homepage.

By featuring prominent individuals from a variety of fields, such as public service, philanthropy, and business, Predictify will add a new dimension to its forward-looking, interactive take on the news. In return, Featured Predictifiers will gain access to the unique insight generated by the collective wisdom of Predictify’s audience as they make predictions and engage in discussion with other members.

“The Featured Predictifier program provides a unique forum for prominent individuals to pose thought-provoking questions to our highly-engaged audience,” said David Weir, Predictify’s Editor-in-Chief. “I predict that both our users and our guest contributors will love it.”

The first Featured Predictifier will be Louis Rossetto, co-founder of Wired magazine and former CEO of Wired Ventures. In 1991, Rossetto and his partner Jane Metcalfe resettled from Europe to the U.S. to raise capital for Wired, and they launched the magazine on a shoestring budget in San Francisco in January 1993.

Rossetto is widely recognized as a visionary who foresaw the transformation of the media industry that would result in the Internet Age. According to Wikipedia, "Wired was greatly admired for its bold design and its coverage of digital culture. Its deliberately provocative editorial reflected Rossetto's beliefs in a far-reaching ‘digital revolution’ based on global consciousness and networked markets. Under Rossetto's five years as editor, the magazine won two National Magazine Awards for General Excellence, and one National Magazine Award for Design." Consistent with his passion for digitization, Rosetto will pose a question on which brand-name magazine will be the first to abandon the field of print publishing.

In addition to Mr. Rosetto, other Featured Predictifiers in coming weeks will include:

* Steve Westly, formerly Controller for the State of California;
* Raymond Nasr, former Director of Executive Communications at Google;
* Greg Stuart, former CEO of the Internet Advertising Bureau;
* Phil Bronstein, Editor at Large, San Francisco Chronicle;
* Alana Conner, PhD, Psychology; Senior Editor, Stanford Social Innovation Review;
* Andrew Golis, Deputy Publisher, Talking Points Memo;
* Perla Ni, Founder of GreatNonprofits.org

About Predictify
Predictify is a community-based prediction platform that makes predicting real-world events easy and fun. Users can research, discuss and predict the future, build a reputation based on their accuracy, and even get paid real money when they’re right. Marketers can create awareness, engage consumers, and gather data by posting promotional questions about a product or service. Since its launch in October 2007, Predictify has partnered with the New York Times, the San Francisco Chronicle, Freakonomics, Mashable and ReadWriteWeb. Predictify can be found at www.predictify.com/.

PR Contact:

Tiffany
Curci
Voce Communications

208-725-2062


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